[{"@context":"https:\/\/schema.org\/","@type":"Article","@id":"https:\/\/www.nyari.sk\/futbalove-ihrisko-v-metre\/#Article","mainEntityOfPage":"https:\/\/www.nyari.sk\/futbalove-ihrisko-v-metre\/","headline":"Futbalov\u00e9 ihrisko v metre","name":"Futbalov\u00e9 ihrisko v metre","description":"V Taipei, ktor\u00e9 je z\u00e1rove\u0148 logicky hlavn\u00fdm mestom Taiwanu, sa kon\u00e1 tento rok u\u017e 29. Letn\u00e1 univerzi\u00e1da, teda \u0161portov\u00e1 udalos\u0165, ktor\u00e1 je takmer tak\u00e1 d\u00f4le\u017eit\u00e1","datePublished":"2018-08-22","dateModified":"2023-04-28","author":{"@type":"Person","@id":"https:\/\/www.nyari.sk\/author\/devene\/#Person","name":"devene","url":"https:\/\/www.nyari.sk\/author\/devene\/","identifier":1,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/bf8a2da9791e94b6eb5cec245ee5eeceecb651e79e829278e2c546441579397e?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/bf8a2da9791e94b6eb5cec245ee5eeceecb651e79e829278e2c546441579397e?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"nyari.sk","logo":{"@type":"ImageObject","@id":"\/logo.png","url":"\/logo.png","width":600,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/www.nyari.sk\/wp-content\/uploads\/img_a290157_w16468_t1534253921.jpg","url":"https:\/\/www.nyari.sk\/wp-content\/uploads\/img_a290157_w16468_t1534253921.jpg","height":0,"width":0},"url":"https:\/\/www.nyari.sk\/futbalove-ihrisko-v-metre\/","wordCount":586,"articleBody":" V Taipei, ktor\u00e9 je z\u00e1rove\u0148 logicky hlavn\u00fdm mestom Taiwanu, sa kon\u00e1 tento rok u\u017e 29. Letn\u00e1 univerzi\u00e1da, teda \u0161portov\u00e1 udalos\u0165, ktor\u00e1 je takmer tak\u00e1 d\u00f4le\u017eit\u00e1 a zn\u00e1ma pre svet \u0161portu a pre jeho fan\u00fa\u0161ikov, ako olympijsk\u00e9 hry. Len takmer. Aj tak je v\u0161ak pre t\u00fato udalos\u0165 d\u00f4le\u017eit\u00e1 reklama a takisto je d\u00f4le\u017eit\u00e9 vytvori\u0165 nie\u010do tak\u00e9 nezvy\u010dajn\u00e9 a zauj\u00edmav\u00e9, \u010do zachv\u00e1ti ba aj cel\u00fd svet, aby z\u00edskala e\u0161te viac a viac pozornosti. Futbalov\u00e9 ihrisko v metre? M\u00f4\u017ee by\u0165. Ich n\u00e1pad, ktor\u00fd ste pr\u00e1ve odhalili, \u010di u\u017e v n\u00e1zve, sa d\u00e1 prirovna\u0165 mo\u017eno k nie\u010domu tak\u00e9mu ako moskovsk\u00e9 metro vyzdoben\u00e9 k\u00f3piami obrazov z Ermitr\u00e1\u017ee alebo \u010fal\u0161ie nezvy\u010dajn\u00e9 metro, ktor\u00e9 si na seba naopak zobralo podobu pol\u00edc s knihami \u2013 samozrejme, v New Yorku. Metro m\u00f4\u017ee by\u0165 dobr\u00fd biznis \u00c1no, nemus\u00edte dlho prem\u00fd\u0161\u013ea\u0165 nad t\u00fdm, \u017ee je to pre to, \u017ee je to jeden z najbezpe\u010dnej\u0161\u00edch reklamn\u00fdch \u0165ahov. Predstavte si, ko\u013eko \u013eud\u00ed cestuje hromadnou dopravou. U n\u00e1s. A teraz si tento obraz p\u00e1rkr\u00e1t zv\u00e4\u010d\u0161ite, v z\u00e1vislosti od toho, o ko\u013eko kr\u00e1t obyvate\u013eov m\u00f4\u017ee ma\u0165 samotn\u00e9 mesto New York City alebo rusk\u00e1 metropola a z\u00e1rove\u0148 hlavn\u00e9 mesto \u2013 Moskva. Taipei je tie\u017e mili\u00f3nov\u00e9 mesto, \u010di\u017ee je to o nie\u010do men\u0161\u00ed, ale st\u00e1le ve\u013emi podobn\u00fd pr\u00edbeh. Ak ste mali pocit, \u017ee to v\u0161etko len pre to, aby sa cesta do pr\u00e1ce stala pre cestuj\u00facich z\u00e1bavnej\u0161ia a dobrodru\u017enej\u0161ia, tak pravdepodobne nie. To je mo\u017eno len druhorad\u00fd efekt. V ka\u017edom pr\u00edpade, ak ni\u010d in\u00e9, ur\u010dite V\u00e1s to aspo\u0148 na chv\u00ed\u013eu vyvedie z rovnov\u00e1hy, pokia\u013e vst\u00fapite do tak\u00e9hoto vag\u00f3nu, \u010do mysl\u00edte? Na chv\u00ed\u013eu v\u00e1s to zaujme a neviete sa s\u00fastredi\u0165 na ni\u010d in\u00e9, zabudli ste, nad \u010d\u00edm ste prem\u00fd\u0161\u013eali alebo \u010do ste chceli urobi\u0165. \u00c1no, takto funguje reklama. Teda aspo\u0148 t\u00e1 \u00faspe\u0161nej\u0161ia. Tak po\u010fme k veci St\u00e1le presne neviete odpove\u010f na ot\u00e1zku, \u010do bude tak\u00e9 zvl\u00e1\u0161tne na tom metre v Taipei. Cesta tam \u010di nasp\u00e4\u0165, odkia\u013eko\u013evek \u010di kamko\u013evek cestujete \u2013 do pr\u00e1ce, \u0161koly \u010di len do centra mesta, m\u00f4\u017ee by\u0165 ozvl\u00e1\u0161tnen\u00e1 schladen\u00edm sa z baz\u00e9ne. Alebo si m\u00f4\u017eete zahra\u0165 basketbal, futbal. M\u00f4\u017eete si odpo\u010din\u00fa\u0165 na trestnej lavi\u010dke, e\u0161te st\u00e1le je tu t\u00e1to mo\u017enos\u0165, ak V\u00e1m to doteraj\u0161ie nepri\u0161lo zauj\u00edmav\u00e9… Samozrejme, ten \u0161portov\u00fd kontext \u010di podtext t\u00fdchto aktiv\u00edt m\u00e1 upozorni\u0165 na samotn\u00fa \u0161portov\u00fa udalos\u0165. No \u010do poviete na toto? Aj samotn\u00e9 podlahy maj\u00fa pripom\u00edna\u0165 futbalov\u00e9 \u010di basketbalov\u00e9 ihrisko. Inak povedan\u00e9, m\u00f4\u017eete sa postavi\u0165 na \u0161tartovaciu \u010diaru a sk\u00fasi\u0165 sa odmera\u0165 v behu na 100 metrov. No a ak si chcete zapl\u00e1va\u0165, k il\u00fazi\u00ed V\u00e1m dopom\u00f4\u017ee takisto podlaha s rozdelen\u00fdmi dr\u00e1hami pre plavcov. T\u00fdm sa men\u00ed cel\u00fd koncept toho, ako m\u00f4\u017eete str\u00e1vi\u0165 tie min\u00faty, ktor\u00e9 m\u00e1te v tomto metre str\u00e1vi\u0165. T\u00edto inovat\u00edvni tvorcovia preb\u00farali v\u0161etky hranice toho, \u010do m\u00f4\u017eete za\u017ei\u0165 v mestskej doprave. Sn\u00e1\u010f sa \u010das v takomto metre rozhodnete vyu\u017ei\u0165 spr\u00e1vne \u2013 teda, \u010do najviac netradi\u010dne, v tomto pr\u00edpade.                                                                                                                                                                                                                                                                                                                                                                                        4.4\/5 - (9 votes)        "},{"@context":"https:\/\/schema.org\/","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"Futbalov\u00e9 ihrisko v metre","item":"https:\/\/www.nyari.sk\/futbalove-ihrisko-v-metre\/#breadcrumbitem"}]}]